A watch that belonged to Jackie Kennedy, 1965
Floral-motif watch, 1974
The Dali d’Or, created by Piaget in collaboration with Salvador Dali, 1964
Cufflink watch, 1971
Brooch watch, from the 1971 Piaget catalogue
Piaget’s ability to produce ultra-slim mechanical movements, and the skills of its master jewellers, gave the company an extraordinary dual status. To master one profession opens up an often-unforeseen breadth of possibilities; to master two, and to make audacity your primary objective, sets off dazzling sparks. Piaget’s fireworks display of creativity and innovation was celebrated throughout the world, and gave the company a distinctive position in the universe of luxury and precision. In 1964 Piaget created a sensation when it presented the first watches with faces worked in precious stones: lapis lazuli, turquoise, onyx and tiger’s eye. This was redoubled when the company launched the cuff watch, which became an instant symbol of fine watchmaking. In 1976 the Piaget workshop developed the Calibre 7P, the smallest quartz movement of its generation. Creativity and the expression of a unique style became a Piaget signature.
